M-107

BUSINESS ENVIRONMENT

Course/Paper : 107                                            Max.Marks : 70

 

MBA Semester-I                                                  Time : 3 Hrs.

 

Objective:

 

The primary objective of this course is to acquaint the students to the emerging trends in business environment. This will also help them to develop the ability to analyse the competitive business environment to appraise the environmental pressures on business, and to understand the government policies and current issues in Indian perspective.

 

Section-A
 

 

Business Environment – Nature, Concept and Significance of Internal environment  Management of organizational resources for developing effective Internal organizational environment, introducing organizational change when this equilibrium is found.
 
External Environment-nature and significance - Economic, Socio- Cultural, Political and Technological factors influencing Business Environment - Changing role of Government Structure of Indian Economy. Economic environment-types of economic systems, impact of liberalization and privatization on Indian economy. Critical evaluation of latest economic policies of India, role of Indian business houses in the world. Multinational Corporations - Foreign Collaborations Political environment- Types of political systems, role of political organization of India to  development of economy.

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Social Responsibilities of Business - Business Ethics - Developing Ethical Business Habits - Work Ethos in Indian Perspective - Indian Heritage - Relevance of values in Management Government of India’s Commercial Banking, Exam and Technology policy, Approach to Foreign direct Investment.  Government policy regarding small sector enterprises.

 

Section-B
 

Case Study.

 

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